Empowering Change and
Building a Stronger Community
Our Mission
To serve as a witness of faith in Christ’s purpose
Yellow Brick Road changes lives by operating charity retail outlets and donating the proceeds towards scholarships and grants for organizations that support physical, social and other basic needs in Monterey County Communities.
Commitment to Monterey County
Our three benefit shops serve as the cornerstone of our funds for our scholarships and grants. Through the net proceeds of all sales in these shops, we are able to provide essential grants to carefully selected charities. These non-profits offer critical services, addressing vital needs and improving the quality of life for individuals and families in Monterey County.
Scholarship and Grant Programs
Our scholarship program supports dedicated young individuals who require assistance to continue their educational journey. By offering scholarships, we empower students to pursue their dreams and unlock their full potential, contributing to a more prosperous and equitable society. Our grant program serves our community by providing financial support to nonprofit organizations making a meaningful difference in the lives of Monterey County residents.
Celebrating Our Achievements
Yellow Brick Road has received prestigious awards, including “Best Thrift Store” by Monterey County Weekly, “Best Vintage Clothing” by Carmel Pine Cone, and the “Others Award” from the Salvation Army. We have also been recognized as an “Outstanding Philanthropic Service Organization” by the Association of Fundraising Professionals in California multiple times. These honors affirm our dedication and impact on the community.
Our History
Circa 1989, Yellow Brick Road Benefit Shop was a small idea and started in a garage. A few women gathered together and collected gently used items and sold them to raise money and donate to local charities. Over 30 years later and over $8 million raised, The Yellow Brick Road Benefit Shops have grown into 3 locations in Carmel Rancho Square where proceeds go directly to our mission.There is an abundance of need in Monterey County and many local charities depend on our grants. We help others help others. An additional outreach is our scholarship program that assists dedicated young people in need of help to continue their education.